Category: Wine shops in London
Business profile: Established in 2006, The Sampler is an independent wine merchant renowned for its innovative approach to wine retail. Located on Upper Street in Islington, we have built a reputation for offering a diverse and carefully curated selection of wines from around the world. Our commitment to quality and exploration has made us a destination for both wine enthusiasts and casual drinkers alike.
One of our distinguishing features is the use of Enomatic sampling machines, allowing customers to taste a wide range of wines before making a purchase. This interactive experience empowers our patrons to discover new favourites and deepen their appreciation for different wine styles. Our selection includes everything from everyday bottles to rare and vintage finds, catering to a variety of tastes and budgets.
Beyond retail, we offer a range of services designed to enhance the wine experience. Our Wine Club provides members with handpicked selections delivered regularly, complete with tasting notes and food pairing suggestions. We also host private tastings and events, accommodating groups for occasions such as birthdays, corporate gatherings, or educational sessions. Our knowledgeable staff are passionate about wine and dedicated to providing personalised recommendations and insights.
We take pride in our relationships with producers, often sourcing wines directly to ensure authenticity and value. Our focus on quality extends to our range of organic, biodynamic, and natural wines, reflecting our commitment to sustainability and responsible sourcing. Whether you’re seeking a familiar label or an adventurous new varietal, our collection is designed to inspire and satisfy.
At The Sampler, we believe that wine should be accessible and enjoyable for everyone. Our mission is to demystify the world of wine, offering a welcoming environment where exploration is encouraged, and questions are always welcome. We invite you to visit us and experience the unique approach that has made us a staple in the wine community.
The Sampler
Address: 266 Upper St, Islington, London N1 2UQ
Phone number: 020 7226 9500
Website: thesampler.co.uk
Price Range: ££
